Genesis, car manufacturer Hyundai’s brand of luxury line of vehicles entrance into the China market was celebrated with a dazzling performance of a record-breaking 3,218 Unmanned Aerial Vehicles (UAVs) drones over Shanghai’s skyline. The concept of the display in the sky was based around the brand storytelling, brand identity and distinctive design philosophy of Genesis.
How many drones: 3,281
When: 29 March 2021
Where: Shanghai, China
Event: Genesis, Hyundai-owned car brand marking its entrance into China
We sourced out a few other past ground-breaking drone performances for your viewing pleasure, and each event outnumbered the other over the years.
How many drones: 3,051
When: September 2020
Where: Zhuhai, Guangdong, China
Who: Shenzhen Damoda Intelligent Control Technology
Event: Guinness World Record Showcase
How many drones: 2,198
When: 3 September 2020
Where: Saint Petersburg, Russia
Who: Geoscan
Event: Technology Showcase
How many drones: 2,066
When: 15 July 2018
Where: Folsom, California
Who: Intel
Event: Intel’s 50th anniversary
How many drones: 1,400
When: 9 November 2018
Where: Thailand
Who: Intel
Event: ICONSIAM Grand Opening
How many drones: 1,218
When: 9 Feb 2018
Where: PyeongChang, South Korea
Who: Intel
Event: Olympic Winter Games PyeongChang 2018 Opening Ceremony
Edwinder is a fan of all things pop culture, never enough gadgets to own. So much to do, so little time.
Zheng Yi
A'bidah Zaid
