The New Under Armour HOVR Phantom 2 Becomes Your Personal Trainer With MapMyRun App

It’s always great to have a personal trainer to help give you that much-needed direction and discipline during your runs. But what if we told you your shoe was literally the one coaching you?

That’s exactly what the new Under Armour HOVR Phantom 2 is capable of. Recently launched, the latest flagship performance sneaker by the American sportswear brand is not just a comfy and firm ride, but most notably packs a nifty piece of smart tech that is befitting of the digital age of today.

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Using Under Armour’s MapMyRun app, runners wearing the HOVR Phantom 2 can better track their training regime smarter. A bluetooth chip located on the sole of the shoe allows it to be paired with the app, which then lets it break down the minutiae of your training session by telling you how much better you need to perform in order to hit your goal, and the like.

For example, if you were running on a treadmill, the shoe (via the app) will tell you whether you need to run faster in order to hit the cadence set on the app prior to the exercise. It’s a really nifty tool that will no doubt see a ton of use, especially for folks who need extra help in tracking their fitness.

But of course, that’s not all the Under Armour HOVR Phantom 2 has to offer. Building on the company’s proprietary HOVR cushioning technology, the HOVR Phantom 2 comes with a much larger midsole which provides a larger energy return when the foot strikes ground, resulting in a bouncier kickback and ultimately less tiring run in the, well, long run.

For added comfort, the shoe comes with a soft and breathable upper with a built-in sockliner that lets your feet slide in without any hassle.

The Under Armour HOVR Phantom 2 is now available for purchase at the UA online store, and will retail for S$229. Customers also get a free shoe bag worth S$35 with every HOVR Phantom 2 purchase.