To the non-geeks in the world, May the 4th is just another day. But to people like us, May the 4th has a special place in all our hearts, as it is the designated day for all things Star Wars.
Why May the 4th one might ask? It’s a phonetic play on the words “May the Force Be With You” but you already knew that, we just had to get it out of the way.
Of course, brands know that too, so here they come into the picture, and spoiling all the fun. Not all brands are that blatant though, as some come up with some creative efforts but there will be the select few who thought they could get away with it, by slapping on something Star Wars and keeping their fingers crossed.
Here are a few we have seen around in Singapore, trying quite hard to jump on the bandwagon. But let’s start with the one good Chosen One, and some honourable mentions.
Got our hands on the latest Samsung Mobile Gear 360 and did a comparison… not. #starwars #maytheforcebewithyou #may4 #MaytheFourth
This is how you do it right guys. Old school versus new school.
#NS50 #MayTheFourthBeWithYou#ArmyReadySoldierStrongDesigned by: LCP Tan Jit Jenn (Army News)
Classy, and subtle. We like.
May the Fourth be with you today! #KFCSG #StarWarsDay #MayTheFourth
Looks extra yummy.
[Giveaway] We’re giving away 1 unit of the Sound BlasterX Kratos S5 (worth $229.00)!Join this giveaway, you must. This…
Speakers that can power up like Lightsabers and offering a freebie too to celebrate the occasion? We’re all in!
Meet our very own Jedi, Muhammad Nur Husri, a dnata Flight Controller at Changi Airport. Husri expertly wields his…
We’re on the fence about this. It’s not Changi Airport’s best work but since it brings to prominence a Star Wars fan, we can dig that. The marshalling wands could have been shopped into sabers though, but maybe it works because they were left as is.
And now… down the rancor pit we go…..
LIVE from #ZenFoneZoomS media event, on the sea ?
Posted by ASUS on Thursday, May 4, 2017
This is probably one of the most tacked on efforts for the list. A mobile phone launch with no correlation to Star Wars Day at all.
Posted by DBS on Wednesday, May 3, 2017
Yeah we get it, talk about being insecure. Much brand, such logo.
Tampines 1 Shopping Mall
May the 4th be with you.It’s Star Wars Day and these cute Star Wars masks are a “mask-have” for your May slumber party!
Posted by Tampines 1 on Thursday, May 4, 2017
In contrast with what we’ve seen, this is not too bad. At least some effort is made to show off the product in action.
Ion Orchard Shopping Mall
— ION Orchard (@ion_orchard) May 4, 2017
Uh…that’s it? Are those even X-Wings?? And why are they shooting out green and blue lasers? Lightsabers come in different colours, not the lasers. This is what you get when you don’t pay your designers enough
— MyRepublic Singapore (@MyRepublic) May 4, 2017
Feels like someone thought of this in the morning, and had to fake it.
So where’s the punchline?Or maybe it’s the bad Photoshop…..
Pick your side and stand a chance to get a $50 COURTS Voucher*. We’re selecting 20 lucky winners from the winning…
Hey guys, don’t be cheap, a voucher to purchase the XBOX console? Why not give it away, like Creative did.
"A good day to celebrate, it is."
Posted by PlayStation Asia on Wednesday, May 3, 2017
Ooh, Lightsaber! I was hoping for a 4 to appear somewhere. Repeatedly.
May the fourth be with you. Happy Star Wars Day!
Good setup but poor finish. But it does make us want to get a Slurpee.
Be one with the force and the force will be with you. Gather your troops and build your referral empire. Share vCashCard with your friends – you’ll get $5 for every successful sign up and they’ll get $3 in their new account.Find out more at: http://vcashcard.nets.com.sg/P.S: May the Fourth be with you (we just had to).
Posted by NETS on Wednesday, May 3, 2017
And for this one… we have no words…