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New Balance x Evangelion Collaboration Looking Rather Uninspired

The stereotypical anime fan is supposed to stay indoors and binge on their favourite shows. But if you were to head out, surely a nice pair of kicks repping your choice of anime might make the outdoors more appealing.

This is what New Balance is trying to do with their latest collaboration with fan-favourite series Neon Genesis Evangelion.

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Adorning the New Balance Fresh Foam Cruz shoes with four colourways – Purple, Blue, Grey, and a mixture of Blue and Green – it is meant to echo the pilots and the Evangelions of the show.

With a synthetic mesh upper and a flexible heel tab to make it easier to slip on, New Balance will also add in the Fresh Foam midsole for this new line.

The best part of all is the zip-up bag that comes with every pair, which looks futuristic and awesome. Which is more than we can say for the shoes themselves.

Unlike these iPhone cases which really look like something that could be in the anime, the shoes aren’t necessarily special apart from the faint colour association. While they can function as great shoes without a doubt, fans would and should expect more for a beloved franchise like Evangelion.

If you are interested, the New Balance x Evangelion Fresh Foam Cruzs will come to Japan and China on September 9, for the price of 659 Yuan (approx. US$100). There are no plans revealed yet about an international release, so keep your fingers crossed if you want these kicks.